Wedgwood brings timeless elegance to life and wanted the same for their Restaurant Show showcase.
THE BRIEF
Wedgwood decided to bring their celebrated design concept - originally created for Ambiente in Frankfurt - back home.
The brief for The Restaurant Show in London was simple: recreate the same elegance on home turf, delivering a space that was equally show-stopping and immersive.
Client
Wedgwood
LOCATION
The Restaurant Show
Work
Live event
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What we delivered
A botanical tea tasting bar
At the heart of the space sat a beautifully crafted, central tasting bar, designed to highlight Wedgwood’s botanical-inspired products. The three-dimensional leaf coop, created using CNC technology and specialist finishes, became the focal point, inviting guests to explore and engage with the drinks experience.
Luxury materials and finishes
Every surface was carefully curated to reflect the brand’s premium identity. Gold accents, precision-cut laminates around counters, ceramic tiles, and real marble tabletops came together to create a cohesive, luxurious atmosphere.
Immersive, experiential displays
The space was designed to place guests at the centre of the experience, with bespoke displays that encouraged interaction and created a natural flow throughout the space. From intimate product vignettes to larger focal points, the design felt tailored for Wedgwood lovers.
THE EXPERIENCE
Visitors were drawn in by the delicate exterior and elegant presence of the stand.
The intricacy extended throughout the space, creating a visual narrative that complemented Wedgwood’s products. Despite being a relatively compact area, the layout felt expansive and turned a small footprint into an intimate experience.
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