A standout showcase for tableware experts, Royal Doulton at Ambiente.
THE BRIEF
We were briefed to design and deliver a space that celebrated Royal Doulton’s exclusive Gordon Ramsay collections, presented alongside their much-loved classics.
The goal: create an immersive environment that offered more than just a display, but a space that told a story and invited visitors to explore.
Client
Royal Doulton
LOCATION
Ambiente, Germany
Work
Exhibition Stand
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What we delivered
Zoning for flow and flexibility
The design allowed the stand to transition between defined product areas, each with a distinct atmosphere that complemented the collection on show. This approach encouraged visitors to move intuitively through the space, experiencing each range as part of a journey.
Seamless brand integration
The Royal Doulton branding was ever-present but never overpowering. Thoughtfully placed and aligned with Royal Doulton’s refined style, the identity sat naturally within each environment, subtle but memorable.
Tailored details and bespoke features
Each element of the stand was designed and built with a clear purpose. From custom joinery to considered graphics, the stand featured hand-crafted details that sparked interest, educated visitors, and elevated the collections.
THE EXPERIENCE
At Ambiente, the stand for Royal Doulton stood out for all the right reasons.
It showcased exclusive products while creating an experience that felt original and unexpected. Visitors were drawn into a space that encouraged conversation, giving Royal Doulton a powerful platform to connect with their audience in a new way.
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